Pound for pound, price for performance, there has never been a more focused production sports car than the Ariel Atom – and the new Atom 4 takes things up a notch. With a 320-hp engine, and significant revisions throughout the car, you can now get 2.8-seconds-to-60 mph (96.5 km/h) performance for around US$53,000.
There are many things to love about the Ariel Atom: its insanely fast lap times, its cheek-flapping acceleration, its wild, open-top, overgrown go-kart design, its funky curved trellis frame, its sub-£40,000 price tag.
But to us, the best thing about it is the way it shows so many hypercars up for what they really are: vastly overpriced garage jewelry for rich people. Appreciating assets that are rarely appreciated, because if you drive them hard or far they stop generating cash and start costing you a ton of money.