Aston Martin has been rather busy lately. Along with keeping up with its usual line-up of regularly evolving sports and luxury cars, it’s been working on projects like the aforementioned AM37, the race-derived Valkyrie hypercar and an all-electric vehicle.
Project Neptune is the first effort of Aston Martin Consulting, the company’s division providing cross-industry design, engineering and manufacturing services aimed at “distilling the brand’s essence into exciting new projects.” Aston Martin announced the brand launch in March 2016, and we reckon a distinctive personal submarine makes for a pretty conspicuous product launch to declare its full arrival.
“Project Neptune is a flagship project for Aston Martin Consulting,” says AM Consulting managing director Bradley Yorke-Biggs. “It is a clear and engaging demonstration of how Aston Martin’s expertise in sports car design and craftsmanship can be extended into new aspects of the luxury world.”