A New Polaroid Camera?

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Instant photography gets another reboot with the Polaroid Now
Instant photography gets another reboot with the Polaroid Now

In an age where instant photography means whipping out a smartphone and immediately sharing the digital image with friends online, a boxy camera that produces self-developing prints seems like a huge backward step. But that’s exactly what instant film cameras provide, and a revamped Polaroid has announced a new model called the Now.

The Polaroid Corporation was founded by Edwin Land in 1937, a company that originally sold polarized sunglasses. But Land went on to develop a “magic camera” that produced instant prints, which was described in a 1973 issue of Popular Science as “perhaps the most fiendishly clever invention in the history of photography.”

The author wrote that he impressed his friends with a camera called the SX-70, where he framed the shot, pressed the shutter release and a plastic card popped out the front. Seconds later an image started to appear, which developed into a full color photograph. Such instant cameras were a worldwide success, but technology moves ever onward and the company eventually went bankrupt in 2001.

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About the Common Constitutionalist

Brent, aka The Common Constitutionalist, is a Constitutional Conservative, and advocates for first principles, founders original intent and enemy of progressives. He is former Navy, Martial Arts expert. As well as publisher of the Common Constitutionalist blog, he also is a contributing writer for Political Outcast, Godfather Politics, Minute Men News (Liberty Alliance), Freedom Outpost, the Daily Caller, Vision To America and Free Republic. He also writes an exclusive weekly column for World Net Daily (WND).